rhubarb was originally established in 1996 as an events business but expanded its activities in 2003 to include the operation of lease and concession contracts at iconic, high footfall locations.
Today, the company operates long term contracts at venues including the Sky Garden at the “Walkie Talkie” building in London and the Royal Albert Hall. It also provides bespoke catering solutions at around 600 events per year for a broad range of clients, from high profile charity galas for 2,000 guests to small, intimate dinners in country venues.
Our investment is supporting rhubarb’s continued growth across the UK and internationally with the overall aim of doubling in size in the next four years.
The right tools for growth
We have supported rhubarb in entering the US market. The business now runs two contracts ‘Wild Ink’ and ‘Peak’ at New York’s Hudson Yards development and also operates a premium events catering business ‘Sonnier & Castle’ in the city.
We have supported in building out the senior team including hiring of a COO, a Chief People Officer and a Vice President of US operations. This investment is crucial to support the growth of the business and access the market opportunity in the US.
We worked alongside management to acquire a New York based events catering business ‘Sonnier & Castle’ in 2019 which formed a core part of our overall strategy for the US market.
