The Fast Track Ones to Watch 10 features companies who are set to grow rapidly in the future.
Manchester-based In The Style is a trend-led online fashion retailer, founded by chief executive Adam Frisby in 2013. It has since grown quickly thanks to its successful social media marketing strategy using celebrity collaborators and influencers, including E4’s Binky Felstead, MTV’s Charlotte Crosby and ITVBe’s Billie Faiers, to reach its target market.
We invested in April 2017 to help fund In The Style’s expansion plans including new hires and a move into international markets in America and Australia.
Adam Frisby, chief executive, commented:
"I'm delighted that In The Style has been selected as one of Fast Track 'Ones to Watch'. It is a huge honour that the business has been recognised already and being able to meet with the panel and share the story I'm so proud of was a pleasure. I'm excited to continue working with Livingbridge and making In The Style an even bigger success in 2018."
View the full list here.