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Field marketing and contract sales business

Reach, previously DVC Sales, is a leading provider of outsourced contract sales and field marketing services with the ability to create and maintain valuable shopper insight for clients. It acts for large corporates in the UK FMCG sector, primarily high profile brand owners such as Nestlé.

During investment the management team strengthened Reach's proposition through significant investment in the technological platform and service extension into shopper insight. Growth was further enhanced through establishing an international footprint.

 

“We have  a ruthless customer focus and strong client relationships. With Livingbridge in place we will consolidate our leading position through extended services.” 

Gary Mac Manus, Managing Director

Timeline 

1975

Reach is established

2004

Livingbridge backs MBO of Reach from its US parent DVC 

2004

Experienced chairman from Livingbridge network introduced

2005

Acquired CMS, a call centre providing promotional activity into the convenience sector

2008

International growth strategy pursued with strong traction achieved in Germany

2011

Reach is successfully sold in a secondary buyout